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The font used was identical to the original version but with wider lines in the letters. At the same time, the space between the characters has become more tangible. Each letter had a barely visible black outline. The new packaging has also been redesigned to be much more modern and compact. Huggies is redesigning its brand image starting with a new visual identity design for The new visual identity includes some additions like animations and the addition of 3 new fonts for the brand:. On the other hand, texts are accompanied by static images with optional animations depending on whether they contain visual elements like text bubbles containing explanatory text or not. The familiar weighty and bold wordmark was given more balance and symmetry in its spacing and rounded edges. A common feature was clear and wide lines in the letters. According to their own words:. Even though all the letters are located on the same line, it may seem that they are written diagonally. The new icon is much more compact and requires less space on the page.

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According to their own words:. The parent company employs more than 60, people, and Huggies products are bought by millions of people worldwide every year. The rebranding of Huggies is the rebirth of an icon that honors the past while looking to a digital future — from brand to mobile and from packaging to digital shelf. The most common packaging used is a heart-shaped emblem with a thick white outline and white lettering. The new icon is much more compact and requires less space on the page. Designers created the Huggies logo based on the concept of this brand. The verbal inscription, as a rule, is located on a white rectangle. At the same time, the next redesign led to the fact that the red version became the main one. Huggies Logo PNG. The new packaging has also been redesigned to be much more modern and compact.

Font and Colors

Almost every parent has heard of this brand and bought products for their baby. From the moment parents give birth, the whole world is a giant unknown. Huggies is an American company founded in and is owned by Kimberly-Clark. The logo is also in a slightly different position and forms an arc instead of a straight line, as well as having some shadow added in order to better fit with its new positioning. In turn, the letters have become smoother and thicker. Great brands are bound to great brand design. Each new redesign brought a new style to the wordmark and made it more attractive. The latest redesign has seen the company revert to the format it came up within The first version of the logo was introduced in The logo looks welcoming and friendly, evoking care and warmth. At this stage, two variants of the color palette were used: red-white and blue-white. Designers created the Huggies logo based on the concept of this brand. You just need to fix the little things that makes a great brand design perfect. Want us to build a great brand for you?

Huggies Logo PNG Vector (EPS) Free Download

  • The verbal inscription, as a rule, is located on a white rectangle.
  • It lasted five years.
  • Designers created the Huggies logo based on the concept of this brand.
  • As in the case of the font, various color palette options are used.
  • The logo is also in a slightly different position and forms an arc instead of a straight line, huggies logo well as having some shadow added in order to better fit with its new positioning.

Great brands are bound to great brand design. Huggies is redesigning its brand image starting with a new visual identity design for The new visual identity includes some additions like animations and the addition of 3 new fonts for the brand:. The rebranding was made by UK design company Droga5. According to their own words:. For half a century, Huggies has been a category leader and baby care icon, familiar in cultures around the world. To make Huggies more meaningful to parents around the world, and adapt to their increasingly digital behaviors, we needed to reimagine its total brand experience. Huggies is helping babies — and by extension, parents — navigate the unknowns of babyhood. From the moment parents give birth, the whole world is a giant unknown. But the same is true for their babies. Both need a little extra reassurance to feel secure as they grow. Because, at the end of the day, more secure babies mean more secure parents. The primary color is red, with Peach acting as secondary color, which provides a soft contrast to the red color and the black typography. This change was made to help the brand stand out and to support the baby themes on which Huggies products are based. The logo is also in a slightly different position and forms an arc instead of a straight line, as well as having some shadow added in order to better fit with its new positioning. It retains the geometric elements and proportions of the traditional monogram — most importantly keeping the same 3-D effect which has been slimmed down a bit in this new iteration and applying it to vertical and horizontal axes. A new shape has been added to both the jar and label shown in this redesign. Here you can see that they have changed from hexagons originally used since to round shapes — evoking associations with other brands like baby food jars or medicine bottles. The rebranding of Huggies is the rebirth of an icon that honors the past while looking to a digital future — from brand to mobile and from packaging to digital shelf. The process begins with a refresh of the wordmark and the creation of a new monogram.

Pampers protection Logo PNG. Designers created the Huggies logo based on the concept of this brand, huggies logo. The logo is a combination of opposites: softness and austerity, orderliness, and chaos. Each new redesign brought a new style to the wordmark and made it more attractive. Visual recognition of the brand is at a high level. It is the most famous diaper company in the world, huggies logo. Almost every parent has heard of this brand and bought products for their baby. The first version of the logo was introduced in It lasted five years. It was a red huggies logo inscription consisting of capital letters.

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Huggies logo. Great Brand Design: Huggies 2021 brand identity

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Almost every parent has heard of this brand and bought products for their baby. Each letter had a barely visible black outline.

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